Mobile Marketer’s Take on How CPGs Are Getting Mobile Right

“Kraft’s cream cheese brand Philadelphia worked with the Shopitize app to roll out a cash-back program in March. Consumers who have downloaded the app and are inside a supermarket can scan bar codes on products and upload pictures of their receipts.”

Conspicuously like Hopster and iBotta, but simply a one-off direct CPG play turned smart phone app. Read more at the Mobile Marketer

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One Response to Mobile Marketer’s Take on How CPGs Are Getting Mobile Right

  1. Pingback: Mobile Marketer’s Top 10 Loyalty Programs Through the First Three Qs | Hopster Coupon Labs

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