Category Archives: Customer Experience

“How Do I Measure Brand Loyalty?”

How do I measure Brand Loyalty? In the past few days I have had one co-worker ask me this question, listened to a webinar from Kobie (a loyalty marketing company) that related to this topic and now this morning I ran … Continue reading

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This morning I …

This morning I was captivated by this headline: Living Social CEO: Our Business isn’t ‘Daily Deals,’ It’s Ad Dollars “We realized with the asset base that we had that we should be able to do other things and leverage it … Continue reading

Posted in Advertising, Brand Engagement, Coupons, Customer Experience, Daily Deals, Flash Deals, Hopster | Tagged , , , , , , | Leave a comment

Mobile Marketer’s Top 10 Loyalty Programs Through the First Three Qs

Top 10 Lists. Every day another one. This one caught my eye from Mobile Marketer. It’s not a classic top 10 list that actually ranks each from worst to first or visa-versa; but just points out the most successful 10 … Continue reading

Posted in Consumer Package Goods, Coupons, Customer Experience, Loyalty Marketing, Mobile | Tagged , , , , | Leave a comment

Bruce Temkin’s 50 Customer Experience Tips Check this whole post out! Related articles Temkin Group’s Big Plans for CX Day (experiencematters.wordpress.com) Free Temkin Group Research on CX Day, Your Choice (experiencematters.wordpress.com) You: 50 Top Customer Experience Tips Published by Temkin … Continue reading

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